Alvea s.r.l. was founded in 1992, from the idea of four professional men with several  business experiences achieved working for some important companies in the field of luxury goods.

Since the early beginning, the Company showed  the desire to emerge, therefore, together with FILA and MISSONI wristwatches, they decided to launch a new LANCASTER watches collection.
A strategic choice, which, in 1997, created the right conditions to successfully enter abroad markets as well, after some years exclusively dedicated to Italian jewelries and watchmaker’s branches. Thanks to the latest collections by LANCASTER, GIOVINE, KRIZIA and GAI MATTIOLO, characterized by very fashionable and also luxury models, Alvea shows the vitality and dynamism of a young and at the same time mature Company, and able to enter in a short time the narrow circle of Italian Companies in the field of fashion accessories.

Meyers Swisse creates new wathes model: Crazy, Mouna, After Eight, Super Twenty and super Twelve. In parallelal, commercial success growing, many markets open with the mark like: Ukraine, Italy, Mexico, Benelux, Lebanon, India Turkey, Greece Switzerland

Diamonds, jewellery, diamond watches, precious stones